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[Free] Marketing 101: The Principles Of Marketing

An introduction to modern marketing in a nutshell. Based on Kotler and Armstrong’s “Principles of Marketing” – Free Course

Added on April 26, 2024 Marketing 1 min read

What you’ll learn

• Understanding the Marketplace and Customer
• Create a value-driven marketing strategy
• Construct a marketing program
• Engage customers and create relationships
• Receive value back from the customer
• Future outlook and social media marketing
• Case Studies

Requirements

• No, this course if for anyone who’s interested in marketing

Description

After completing this course, you will understand the basics of what it takes to conduct marketing in today’s world.

This course will lead you through:

• Understanding the Marketplace and Customer

• Create a value-driven marketing strategy

• Construct a marketing program

• Engage customers and create relationships

• Receive value back from the customer

• Future outlook and social media marketing

• Case Studies

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