[Free] Convertkit 101: Lead Magnets And Landing Pages

Start your email marketing campaign with ConvertKit and grow your online business (no website required!) – Free Course

What you’ll learn

  • Choose the right opt-in offer or “lead magnet” to attract your target customer and grow your email list
  • Create simple PDF documents in Canva that you can use for your lead magnet or opt-in offer
  • Upload and host your lead magnet in Google Drive
  • Create a landing page within ConvertKit
  • Automate your ConvertKit landing page to send your opt-in offer to a subscriber as soon as they sign up
  • Find the link for your standalone landing page (hosted by ConvertKit) so that you can promote across the internet and your social media channels

Requirements

  • This tutorial shows you how to create landing pages using the email collection service, ConvertKit.
  • In order to complete all of the steps outlined in the tutorial, you will need to purchase a ConvertKit subscription.
  • However, it’s not necessary to purchase a ConvertKit account in order to take this course. I cover additional marketing principles and show you how to create a lead magnet using a free tool called Canva.
  • If you don’t have an email collection service or would like to get a better idea of some of the things that you can do inside of ConvertKit, then there is no need to purchase a subscription to ConvertKit before watching the course.

Description

Do you have an idea for a course, book, service/coaching package, or product?

If so, you should be collecting email leads!

Why?

Growing an email list of people who are interested in what you are creating before you launch it is a great way to validate your idea and make sure that people are interested in the product you are creating.

When I wrote my first book, I didn’t have an email list, which means I didn’t have anyone to promote the book to on launch day 🙁

But, once I started growing an email list, my book sales picked up and continued grow!

Many people, myself included, believe that you need a website in order to start growing an email list. But websites can be expensive and time consuming to create, especially if you are just getting started.

Luckily, I found a way to create simple landing pages using ConvertKit that DON’T REQUIRE you to have a website in order to start growing your email list.

That’s exactly what I cover in this tutorial.

In this tutorial I show you:

  • how to create an opt-in offer or “lead magnet” that is targeted at your ideal customer,
  • how to upload and host your lead magnet, and
  • how to create a high converting landing page using ConvertKit that delivers your lead magnet to your subscribers automatically as soon as they sign up.

And we can do all of this BEFORE you even have your website set up. That means that you can start growing your list right now!

Author(s): Krystal Emerson
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