[Free] Self-Selection And The Touchless Buying Experience
Self-Selection Tools – Free Course
What you’ll learn
- What exactly a self-selection tool is
- The different types of self-selection tools
- How self-selection tools can help shorten the sales cycle and improve website conversion rates by guiding buyers to their best options
- How to go about building your own self-selection tool
Requirements
- No requirements.
Description
Is your website forcing visitors to fill out a form to get a quote? Does it make them have to talk to someone before making a purchase?Fact: Modern buyers dont want to be sold to. They want to take ownership of their buying decision and know theyre making the best choice for themselves. Why do you think so many hide behind their computer screens rather than browsing (or braving) the aisles of their local stores?
Self-selection tools (think product match quizzes) transform your website experience to help buyers sell themselves. They help personalize a buyers experience on your website, making it not only easier but more enjoyable for them to make a purchase without needing to talk to someone on your team.
In this course, taught by IMPACTs Chief Learning Officer Chris Duprey, youll learn everything you need to create this experience on your website, including:-
What exactly a self-selection tool is
-
The different types of self-selection tools
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How self-selection tools can help shorten the sales cycle and improve website conversion rates by guiding buyers to their best options
-
How to go about building your own self-selection tool
This course is a must-see for anyone in marketing, but especially those in sales, marketing, design, and user experience.
Author(s): IMPACT Plus
